Growth Marketing Lead, Metasearch & Paid Social

Airbnb ยท France

Experience: Lead

Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way. The Community You Will Join: The Growth Marketing team at Airbnb is at the intersection of marketing, engineering and data science. Our work is imperative to driving the top line of the entire company. As Growth Marketing Lead, Metasearch, you will play a critical role in managing and scaling our metasearch program across global markets. Your work will be critical to driving growth in our community of guests and hosts, with a particular focus on global expansion and new products and services. The Difference You Will Make: We are seeking a world-class performance marketer to own and scale Airbnb's metasearch and display programs globally. As part of the Growth Media team, you will manage strategic partnerships with premiere metasearch partners, develop and execute best-in-class programmatic and paid social strategies, and bring a deep technical fluency in feed-based marketing, bidding optimization, and experiment design. The role demands superb attention to detail, a strong analytical foundation, and a track record of driving measurable impact through scalable, biddable media. Success means maximizing the value of our digital media investments end-to-end โ€” from channel strategy to execution to reporting โ€” driving outsized growth for the global Airbnb brand and community. This role is based remotely in the United Kingdom or France (with occasional in-person meetings in our London or Paris office). A Typical Day Develop and execute a world-class global performance marketing strategy across metasearch and display channels (programmatic, paid social, and mobile) to exceed growth goals Develop and optimize bidding st

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