Senior Brand Content Manager

demandbase · Remote

Experience: Senior

Introduction to Demandbase: Demandbase is the only pipeline AI platform that empowers GTM teams to automate growth at scale. With a unified view of data, insights, actions, and outcomes, B2B enterprises can seamlessly align and execute their account-based GTM strategies with confidence. Thousands of businesses trust Demandbase to maximize revenue, minimize waste, and consolidate their data and tech stacks – all in one platform. As a company, we’re as committed to growing careers as we are to building world-class technology. We invest heavily in people, our culture, and the community around us. We have also continuously been recognized as One of The Best Places To Work in the San Francisco Bay Area by Fortune, and One of The 60 Best Companies To Sell For by Selling Power. Our offices are located in San Francisco, New York, Austin, Seattle, India, and the United Kingdom. About the Role: We are searching for a strategic, narrative-driven Senior Brand Content Manager to elevate Demandbase’s voice in the market. In this role, you won't just write; you will define the stories that make Demandbase the most trusted and unique voice in the AI GTM category. You are a master of simplifying complex technical concepts into bold, category-defining narratives. You will sit at the intersection of brand strategy and content execution, ensuring that every asset we ship—from long-form hero pieces to social-first video content—is a cohesive expression of our core brand identity. This role is essential to moving Demandbase from a preferred "B2B" solution provider to the "’AI GMT category leader,” partnering closely with Product Marketing, Campaigns, PR, Social, and Creative to turn our vision into the market-leading narrative that drives engagement, pipeline, and growth. What you’ll be doing: Defining Brand & Portfolio Narratives: Lead the development and evolution of Demandbase’s overarching brand story and specific product portfolio narratives. Ensure our messaging is differentiated,

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