GTM Director North America - San Francisco Bay Area

About Flagright: Flagright is an AI operating system for financial crime compliance used globally by Fortune 500 companies, large banks, fintechs, and fast growing startups. Flagright enables real-time risk detection, automated investigations, and intelligent decisioning, helping compliance teams operate at their full potential in the fight against financial crime. We operate as a lean, high-performance team with high individual ownership and direct access to leadership. Role overview: Our GTM team is central to scaling Flagright. We are looking for a GTM Director North America who can strengthen our positioning, improve win rates, and support complex enterprise opportunities alongside the CEO and sales leadership. In this role, you will define product positioning, messaging frameworks, and segmentation strategy to ensure a clear and consistent narrative across the revenue organization. You will also equip the sales team with playbooks, competitive insights, and enablement needed to succeed in deal cycles. You will play a key role in translating market insights into GTM strategy, refining how Flagright competes, prioritizes segments, and wins in the global financial crime compliance market. People who thrive at Flagright: Have been knocked down before and gotten back up Are resourceful—they figure things out with whatever tools are available Have strong opinions and can defend them Are hungry to learn & contribute Want to work with no-BS people People who struggle here: Need extensive hand-holding View high expectations as “unreasonable” Expect strict 9 to 6 boundaries Can’t handle ambiguity or rejection Prefer consistent routine over fast-changing priorities Key responsibilities: Positioning and messaging Define product positioning and value propositions Create messaging frameworks by vertical, segment, persona, and channel Maintain a consistent narrative across the revenue organization Segmentation and ICP strategy Define target segments, buyer personas, and prior