Creative Director, Marketing
Duolingo · New York, NY
Our mission at Duolingo is to develop the best education in the world and make it universally available. It’s a big mission, and that’s where you come in!
At Duolingo, you’ll join a team that cares about educating our users, experimenting with big ideas, making fact-based decisions, and finding innovative solutions to complex problems. You’ll have limitless learning opportunities and daily collaborations with world-class minds — while doing work that’s both meaningful and fun.
Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world.
Read our blog to learn more.
About the role...
We’re looking for a Creative Director to set the creative vision for Duolingo’s brand building and marketing efforts and lead a team that delivers culturally resonant, high‑impact work across campaigns, social, partnerships, and user acquisition. You will raise the creative bar, turn bold ideas into clear concepts, and guide execution from brief through launch—collaborating closely with Brand Marketing and Growth, International Marketing, Product, Design, BD and global agency partners to build an iconic brand with measurable business impact. Reporting to the CMO, this role will lead other creative leaders in the Marketing function.
🧠 You will...
• Drive all creative work in the Marketing function, ensuring it consistently ladders up to the company strategy and moves key brand and business metrics.
• Lead, mentor, and grow a team of creatives; set a high bar for craft, narrative, and taste while creating space for diverse voices and experimentation.
• Turn great ideas into end‑to‑end campaign concepts; guide direction across channels (social, video, experiential, partnerships), from insight to execution.
• Partner with Brand Marketing to shape briefs, make strategic trade‑offs, and deliver work that’s part of culture and drives brand love and growth.
• Partner with Growth Marketing to build a performance marketing creative studio enabling our user acquisition efforts across the globe.
• Partner with our Country Marketing team to lead and evolve our global agency roster; ensure scopes, standards, and handoffs produce A+ creative worldwide.
• Oversee creative feedback and quality across all project stages; provide clear, timely decisions that keep momentum without sacrificing excellence.
• Inspire the organization with industry trends, creative references, and new platforms; codify what’s “on‑brand” and how we measure brand success.
✅ You have...
• Experience in brand/creative roles with significant time leading other creative leaders; proven success shipping integrated campaigns across a wide range of budgets at a high bar.
• Demonstrated ability to set vision, influence senior stakeholders, and connect creative decisions to strategy, KPIs, and ROI.
• A track record of turning insights into iconic, culture‑driving ideas and guiding multi‑disciplinary teams from concept to launch.
• Excellent communication and feedback skills; you simplify complex topics, make fast, sound calls, and bring others along.
• Experience managing agencies and external partners across markets, with a reputation for raising quality and speed.
• The ability to work from or relocate to New York City or London, UK
⭐ Exceptional candidates will have...
• Experience working with IP-led brands
• Global brand experience, including creative leadership across multiple regions and cultures.
• A portfolio demonstrating world‑class craft and storytelling— work that drives buzz and earned media attention instead of relying on paid channels for distribution.
• Deep familiarity with social media and creator ecosystems, and how to translate cultural signals into breakthrough brand ideas.
• Experience establishing clear creative operating mechanisms with marketing, product, and design partners.
The offered salary is dependent upon several factors, including work experience, skills, and internal peer comparisons. The posted range is subject to change in the future. For this role, base salary is supplemented by equity compensation. We encourage you to talk with your recruiter for more information related to compensation for this role!
Salary Range:
At Duolingo, you’ll join a team that cares about educating our users, experimenting with big ideas, making fact-based decisions, and finding innovative solutions to complex problems. You’ll have limitless learning opportunities and daily collaborations with world-class minds — while doing work that’s both meaningful and fun.
Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world.
Read our blog to learn more.
About the role...
We’re looking for a Creative Director to set the creative vision for Duolingo’s brand building and marketing efforts and lead a team that delivers culturally resonant, high‑impact work across campaigns, social, partnerships, and user acquisition. You will raise the creative bar, turn bold ideas into clear concepts, and guide execution from brief through launch—collaborating closely with Brand Marketing and Growth, International Marketing, Product, Design, BD and global agency partners to build an iconic brand with measurable business impact. Reporting to the CMO, this role will lead other creative leaders in the Marketing function.
🧠 You will...
• Drive all creative work in the Marketing function, ensuring it consistently ladders up to the company strategy and moves key brand and business metrics.
• Lead, mentor, and grow a team of creatives; set a high bar for craft, narrative, and taste while creating space for diverse voices and experimentation.
• Turn great ideas into end‑to‑end campaign concepts; guide direction across channels (social, video, experiential, partnerships), from insight to execution.
• Partner with Brand Marketing to shape briefs, make strategic trade‑offs, and deliver work that’s part of culture and drives brand love and growth.
• Partner with Growth Marketing to build a performance marketing creative studio enabling our user acquisition efforts across the globe.
• Partner with our Country Marketing team to lead and evolve our global agency roster; ensure scopes, standards, and handoffs produce A+ creative worldwide.
• Oversee creative feedback and quality across all project stages; provide clear, timely decisions that keep momentum without sacrificing excellence.
• Inspire the organization with industry trends, creative references, and new platforms; codify what’s “on‑brand” and how we measure brand success.
✅ You have...
• Experience in brand/creative roles with significant time leading other creative leaders; proven success shipping integrated campaigns across a wide range of budgets at a high bar.
• Demonstrated ability to set vision, influence senior stakeholders, and connect creative decisions to strategy, KPIs, and ROI.
• A track record of turning insights into iconic, culture‑driving ideas and guiding multi‑disciplinary teams from concept to launch.
• Excellent communication and feedback skills; you simplify complex topics, make fast, sound calls, and bring others along.
• Experience managing agencies and external partners across markets, with a reputation for raising quality and speed.
• The ability to work from or relocate to New York City or London, UK
⭐ Exceptional candidates will have...
• Experience working with IP-led brands
• Global brand experience, including creative leadership across multiple regions and cultures.
• A portfolio demonstrating world‑class craft and storytelling— work that drives buzz and earned media attention instead of relying on paid channels for distribution.
• Deep familiarity with social media and creator ecosystems, and how to translate cultural signals into breakthrough brand ideas.
• Experience establishing clear creative operating mechanisms with marketing, product, and design partners.
The offered salary is dependent upon several factors, including work experience, skills, and internal peer comparisons. The posted range is subject to change in the future. For this role, base salary is supplemented by equity compensation. We encourage you to talk with your recruiter for more information related to compensation for this role!
Salary Range:
96,000 —
94,000 USD
Benefits: Take a peek at how we care for our employees' holistic well-being with our benefits here .
Job Alerts: Sign up for job alerts here .
Accommodations: We will do everything we can within reason to make sure that your interview takes place in an environment that fairly and accurately assesses your skills. If you need assistance or accommodation, please contact accommodations@duolingo.com .
Equal Employment Opportunity: Duolingo is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Fraud Warning: Unfortunately, there is a rise in scammers pretending to be real Duolingo employees. Duolingo and our employees will never ask for your Social Security number, bank details, or passport info, and we’ll never ask you to deposit a check, purchase equipment, or exchange money during the interview process. Real Duolingo employees always use an email that ends in @duolingo.com or @recruiting.duolingo.com. Stay alert and double-check these details before sharing any information.
By applying for this position your data will be processed as per the Duolingo Applicant Privacy Notice .
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Public study materials
- Python (Python)
- Python Fundamentals · basic
- Control Flow · basic
- Strings · basic
- Collections / Data Structures · basic
- Functions · basic
- Modules and Packages · basic
- File Handling · basic
- Exception Handling · basic
- Object-Oriented Programming (OOP · medium
- Advanced Python Concepts · advance
- Functional Programming · advance
- Multithreading & Multiprocessing · advance
- Async Programming · advance
- System Architecture (System Architecture)
- Fundamentals of System Architecture · basic
- Distributed System Basics · basic
- System Reliability Concepts · basic
- Scaling Concepts · basic
- Networking Basics · basic
- Web Communication · basic
- API Communication · basic
- Proxy & Delivery Systems · basic
- Web Architecture Basics · basic
- Rendering Architectures · basic
- Frontend Advanced Concepts · basic
- Message Queue Basics · medium
- What is Load Balancer · medium
- Load Balancing Algorithms · medium
- API Design Basics · medium
- API Protection · medium
- Authentication Basics · medium
- Security Tokens · medium
- Security Threats · medium
- Encryption & Security · medium
- SQL Database Basics · medium
- SQL Scaling Concepts · medium
- NoSQL Databases · medium
- Database Optimization · medium
- Replication Strategies · medium
- Caching Basics · medium
- Cache Storage Systems · medium
- Cache Strategies · medium
- Event-Driven Systems · advance
- Queue Reliability · advance
- Microservices Basics · advance
- Microservice Communication · advance
- Distributed Transactions · advance
- DevOps Basics · advance
- Automation Tools · advance
- Deployment Strategies · advance
- Monitoring Basics · advance
- Monitoring Tools · advance
- Distributed System Concepts · advance
- Distributed Algorithms · advance
- Express.js — Web APIs & middleware (expressjs)
- Application setup · basic
- Routing deep dive · basic
- 1. MVC / Layered Architecture · medium
- Validation · medium
- File uploads · medium
- Sessions & auth (stateful) · medium
- Passport & strategies · medium
- Templating & SSR · medium
- WebSockets & SSE · medium
- Security middleware · advance
- Reverse proxies & trust · advance
- Performance · advance
- API design & versioning · advance
- Testing with Supertest · advance
- GraphQL & tRPC (overview) · advance
- Deployment checklist · advance
- Middlewares · basic
- Request & Response · basic
- System Designing (System Designing)
- Day-1 : What is system Designing ? · basic
- Day-2 : Vertical vs. Horizontal Scaling · basic
- Day-3:How to do vertical scaling ? · basic
- Day4:How to do horizaontal scaling ? · basic
- Day:5TCP vs UDP · basic
- Day6:IP & DNS · basic
- Day7:Client-Server Model · basic
- Day8:HTTP & HTTPS · basic
- Databases (SQL vs NoSQL) · medium
- Caching · medium
- Day9:Latency & Throughput · basic
- Load Balancing · medium
- Indexes & Query Optimization · medium
- CDN · medium
- Proxies · medium
- Message Queues · medium
- Horizontal vs Vertical Scaling · medium
- Database Replication · advance
- Database Sharding · advance
- Consistent Hashing · advance
- CAP Theorem · advance
- Rate Limiting · advance
- Service Discovery · advance
- Event-Driven Architecture · advance
- API Gateway · advance
- Distributed Consensus · expert
- Microservices · expert
- Observability · expert
- Idempotency · expert
- PACELC Theorem · expert
- Two-Phase Commit · expert
- Back-of-Envelope Estimation · expert
- Designing for Failure · expert
- SQL (SQL)
- SQL Fundamentals · basic
- Database Operations · basic
- Table Operations · basic
- CRUD Operations · basic
- Filtering & Operators · basic
- SQL Functions · basic
- GROUPING Data · basic
- Joins · medium
- Constraints · basic
- Subqueries · medium
- Set Operators · medium
- Views · medium
- Indexes · medium
- Normalization · advance
- Transactions · advance
- Stored Procedures & Functions · advance
- Triggers · advance
- Advanced SQL · advance
- Query Optimization · advance
- Database Design · advance
- SQL Security · advance
- Backup & Recovery · advance
- Questions · interview questions
- Django (Django)
- What is Django · basic
- Installing Django · basic
- Features of Django · basic
- MVT Architecture · basic
- Django vs Flask · basic
- Creating Project & Creating App · basic
- Django Project Structure · basic
- URL Routing · basic
- Views · basic
- Templates · basic
- Static & Media Files · medium
- Models · medium
- ORM (Object Relational Mapping) · medium
- Model Relationships · medium
- Migrations · medium
- Django Admin · medium
- Forms · medium
- Authentication · medium
- Authorization · medium
- Middleware · medium
- Signals · medium
- Class Based Views Deep Dive · advance
- Generic Views · advance
- File Handling · advance
- Django REST Framework (DRF) · advance
- Advanced ORM · advance
- Caching · advance
- Asynchronous Django · advance
- Background Tasks · advance
- Interview Questions · interview-questions
- JavaScript (JavaScript)
- JS Introduction · basic
- Variables & Data Types · basic
- Operators · basic
- Control Flow · basic
- Functions · basic
- Scope & Execution · basic
- Closures · basic
- Objects · basic
- Arrays · basic
- Strings · basic
- DOM Manipulation · basic
- Browser APIs · medium
- Asynchronous JavaScript · medium
- Fetch & APIs · medium
- ES6+ Features · medium
- OOP in JavaScript · medium
- Prototype & Inheritance · advance
- Advanced Functions · advance
- Memory Management · advance
- Error Handling · advance
- Modules · advance
- Advanced Async Concepts · advance
- Functional Programming · advance
- JavaScript Internals · advance
- Performance Optimization · advance
- Angular (Angular)
- Angular Fundamentals · basic
- Project Structure · basic
- Components & Templates · basic
- Data Binding · basic
- Directives · basic
- Pipes · basic
- Component Communication · basic
- Lifecycle Hooks · basic
- Routing Basics · basic
- Routing · basic
- API Calls · basic
- Forms · medium
- Routing · medium
- Services & Dependency Injection · medium
- RxJS & Observables · medium
- Authentication & Security · medium
- Component Interaction · medium
- State Management Basics · medium
- Error Handiling · medium
- Perfomance Basic · medium
- Real World Features · medium
- Advanced Angular Architecture · advance
- Change Detection · advance
- Advanced RxJS · advance
- State Management · advance
- Dynamic Rendering · advance
- Perfomance Optimization · advance
- Modern Angular · advance
- STAR (Situation, Task, Action, and Result) (Situation Based Questions)
- Node.js — Server-side JavaScript (nodejs)
- Getting started · basic
- JavaScript on the server · basic
- CommonJS modules · basic
- ES modules (ESM) · basic
- npm & package management · basic
- Asynchronous JavaScript in Node · basic
- The event loop · basic
- Essential core utilities · basic
- process & configuration · basic
- File system basics · basic
- HTTP & HTTPS servers · medium
- Streams · medium
- Events & EventEmitter · medium
- Advanced filesystem · medium
- crypto · medium
- Compression & encoding · medium
- Child processes · medium
- net, dgram & DNS · medium
- readline, timers & scheduling · medium
- Testing & diagnostics (intro) · medium
- Worker threads · advance
- cluster & multi-process scaling · advance
- Performance & tuning · advance
- Debugging & observability · advance
- Security hardening · advance
- Native addons & N-API · advance
- Architecture patterns · advance
- Graceful shutdown · advance
- 100 Questions · interview questions
- MongoDB — Documents & data modeling (MongoDB)
- Introduction · basic
- Shell, Compass & tools · basic
- Databases & collections · basic
- CRUD operations · basic
- Indexes deep dive · medium
- Explain plans & performance · medium
- Aggregation framework · medium
- Schema design patterns · medium
- Mongoose basics · medium
- Mongoose advanced · medium
- Drivers & connection · medium
- Operators for updates & arrays · medium
- Replication & read preferences · advance
- Write concern & read concern · advance
- Multi-document transactions · advance
- Change streams · advance
- Sharding (overview) · advance
- Atlas Search & full-text · advance
- GridFS & large files · advance
- Backup, restore & ops · advance
- AWS Crash Course (AWS)
- What is Cloud ? · basic
- What is AWS ? · basic
- If not cloud ? · basic
- Cloud Computing · basic
- AWS Pricing · basic
- AWS Shared Responsibility Model · basic
- AWS Management Console · basic
- AWS SDKs · basic
- AWS IAM · medium
- Users, Groups, Roles · medium
- Policies · medium
- AWS Organizations · medium
- AWS Cognito · medium
- AWS Directory Service · medium
- AWS KMS (Key Management Service) · medium
- AWS Secrets Manager · medium
- AWS Shield · medium
- AWS WAF · medium
- AWS Inspector · medium
- AWS GuardDuty · medium
- EC2 · advance
- Launching EC2 Instances · advance
- EBS Volumes · advance
- Security Groups · advance
- Key Pairs · advance
- Elastic IP · advance
- User Data Scripts · advance
- Auto Scaling · advance
- Load Balancers · advance
- ALB · advance
- NLB · advance
- Serverless Compute ,AWS Lambda, Lambda Layers · advance
- Event-Driven Architecture · advance
- ECS · advance
- EKS · advance
Benefits: Take a peek at how we care for our employees' holistic well-being with our benefits here .
Job Alerts: Sign up for job alerts here .
Accommodations: We will do everything we can within reason to make sure that your interview takes place in an environment that fairly and accurately assesses your skills. If you need assistance or accommodation, please contact accommodations@duolingo.com .
Equal Employment Opportunity: Duolingo is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Fraud Warning: Unfortunately, there is a rise in scammers pretending to be real Duolingo employees. Duolingo and our employees will never ask for your Social Security number, bank details, or passport info, and we’ll never ask you to deposit a check, purchase equipment, or exchange money during the interview process. Real Duolingo employees always use an email that ends in @duolingo.com or @recruiting.duolingo.com. Stay alert and double-check these details before sharing any information.
By applying for this position your data will be processed as per the Duolingo Applicant Privacy Notice .